Retailing e-tailing Lands End Forward         The company selected as the caseful of this design is Lands End. The criteria were: 1.         Size- Lands End is believably the largest app atomic number 18l retailer on the Inter pelf 2.         Reputation- The company enjoys a master copy reputation with most of its customers 3.         Personal knowledge- the researcher is a dominating time very satisfied customer of Lands End. 4.         Availability of information- The partnership is now owned by Sears Roebuck who acquired it in June 2002. There is no current financial information available and historic results argon difficult to impossible to locate. There is a good trade of information on the companys policies and business practices. This seemed more valuable for the purposes of this childbed than financial information. The company is interesting as a trem arrestously successful Inter utmost reta iler built upon a theme of success in other forms of retailing. It has similarly succeeded in utilizing the net in highly creative ways to overcome or so of the difficulties inherent in its chosen product categories. What is e-tailing E-tailing (less frequently: etailing) is the sell of retail goods on the Internet. Short for electronic retailing, and utilise in Internet discussions as earliest as 1995, the end point seems an almost inevitable addition to e-mail, e-business, and e-commerce.
E-tailing is synonymous with business-to-consumer (B2C) achievement. SearchCIO.com (2006) E-tailing began to ma noeuvre for some major corporations and smal! ler entrepreneurs as early as 1997 when Dell Computer reported multimillion dollar molds interpreted at its Web site. The launch of the Lands End site in 1995 makes it 1 of the pioneers among e-tailing pioneers. The success of Amazon.com hastened the arrival of Barnes and Nobles e-tail site. Concerns about secure order-taking receded. 1997 was also the division in which Auto-by-Tel reported that they had sold their millionth car over the Web, and... If you want to get a full essay, order it on our website: OrderCustomPaper.com
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